The website is about a designer clothing brand called BCBGMAXAZRIA that offers women's dresses, gowns, and various other clothing items. They provide a 30-60% sitewide discount with free shipping on orders. Customers can also become "BCBG Icons" to earn rewards. The site showcases new arrivals of clothing and shoes including dresses, jumpsuits, tops, bottoms, jackets, blazers, and suiting. It features trending items for events like weddings and provides options for bachelorette parties, rehearsal dinners, bridal showers, bridesmaids' attire, wedding guests' outfits as well as honeymoon apparel. The site highlights summer color stories and presents an array of dress styles such as evening dresses, cocktail party dresses, jumpsuits rompers in different lengths (mini dresses to maxi dresses). It offers popular choices like white dresses or black dresses along with sexy beach vacation wear featuring ruffles or tulle details. Finally,the website has a sale category where customers can find discounted collections of items including tops and bottoms.