The website is associated with the National Automobile Dealers Association (NADA). It serves to represent and assist franchised new car and truck dealers, as well as their management employees. Users can create an account, search for information regarding vehicle values, access educational resources, stay updated on industry news, and attend events organized by NADA. The site also provides research data concerning auto retailing and state-specific information. Members are offered various benefits such as insurance, retirement plans, and access to the NADA affinity provider program. Additionally, government advocacy efforts are highlighted on the website along with job opportunities within the auto retail industry.
